The Global Fund’s Seventh Replenishment is working with stakeholders to commit $18 billion to the fight against malaria.
Nigerian Grammy winners Yemi Alade and Meji Alabi join the global campaign against the disease.
The two winners have joined a stellar group of international changemakers to turn up the heat in the fight against malaria, launching the second chapter of the multi-award winning Draw the Line Against Malaria campaign.
In a world still reeling from the profound repercussions of the COVID-19 pandemic, with global health security and pandemic preparedness remaining high on the agenda of world leaders, the next chapter of the campaign aims to escalate the pressure on world leaders to commit to ending malaria at the Kigali Summit and to invest funds totaling US$18 billion at the Global Fund’s seventh replenishment in New York this fall.
Representing more than half of global funding to end malaria, a fully replenished Global Fund is expected to enable countries and partners to reduce malaria deaths by 62%, treat 550 million cases of malaria and eliminate malaria. malaria in six more countries by 2026, as well as to unlock the potential of a malaria-free world, helping to strengthen equitable health systems and improve the lives and futures of millions of people.
Backed by the RBM Partnership to End Malaria, Draw the Line’s second phase is led by a stellar cast of young people, activists, scientists and stars from Malaria No More United Kingdom Leadership Council founding member David Beckham and FC Barcelona striker Pierre Emerick Aubameyang, marathon world record holder Eliud Kipchoge and Afropop singer Yemi Alade.
The Director General of the World Health Organization (WHO), Dr Tedros Adhanom Ghebreyesus, said: “The World Health Organization welcomes a new group of scientists, young people and champions to join the fight against malaria at a crucial time when progress against the disease is lagging. Draw The Line provides a platform for Africa’s most powerful storytellers to change that trajectory, disrupt political apathy, and lead the fight to end this treatable and preventable disease that kills a child almost every minute.
“Growing up in Nigeria, I have always experienced malaria and have experienced the disease countless times, so I understand how this disease robs so many children of their ability to go to school and why malaria is a leading cause of absenteeism from school. I believe that all children should have an equal opportunity to reach their full potential and that’s why I’m here because we can end one of the deadliest preventable diseases in all the time,” said singer and Zero Malaria Ambassador, Yemi Alade, while speaking about her involvement with the campaign.
Campaign film directed by Ridley Scott protege and Grammy Award winner Meji Alabi commented on his participation in the campaign: “I love the energy and approach of this campaign which harnesses the power of African-inspired art, music, sports, fashion and culture to drive positive change and build on the bold truth that we can end malaria. It can’t happen soon enough – I was very ill in hospital last year with malaria, it was debilitating, no one should have to suffer from this preventable disease these days.”
Zero Malaria Ambassador and Artistic Director of the campaign, Láolú Senbanjo expressed his enthusiasm for creating the visual language of Muundo during the first phase of the campaign and leading the creative direction during the second phase: “I am honored to have my art at the heart of this campaign expressing our opportunity for zero malaria. Growing up in Nigeria means I know malaria well – it’s part of everyday life. It’s heartbreaking that today Nigeria remains one of the world’s most most affected with over 25% of all malaria cases and deaths – so this is a very personal battle for me.
Highlighting the importance of the fund, Dr Corine Karema, Acting CEO of the RBM Partnership to End Malaria, “In addition to innovating new tools, we need to invest in the national health systems and programs needed to ensure that these tools and resources target the right people and the right places, at the right time. The Global Fund plays a critical role in delivering lifesaving malaria services where they are needed most. This year, it is vital that we see a fully replenished Global Fund get back on track and accelerate the response to malaria to end the disease and strengthen health systems, creating a safer, healthier and more equal world. for everyone “.
In a critical year in the fight to end one of the world’s oldest and deadliest diseases in a generation, with groundbreaking high-level summits in Rwanda and the United States, global stars joined forces with young people and scientists around the world to lobby world leaders to commit to ending malaria and invest funds totaling $18 billion at the seventh Global Fun replenishment , in the exciting next phase of the multi-award winning Draw the Line Against Malaria campaign.
Over the past year, the groundbreaking campaign, developed by Dentsu International in 2021 as the youth pillar of the global Zero Malaria Starts With Me movement, has united people around the world at a time when malaria kills one child every minute, generating more than 35 million engagements on the campaign website and social media channels.
The federal government has invested in malaria prevention strategies and tools, including antimalarial drugs through its partnership with the Global Fund, USAID’s Presidential Malaria Initiative (PMI), and others. non-state actors.
In April 2021, the Federal Government of Nigeria launched the Global Malaria Fund Grant 2021-2023, which aims not only to reduce the burden of malaria, but also to eliminate it.
At the kick-off, Minister of Health Dr Osagie Ehanire said: “Malaria remains a public health challenge. While Nigeria saw the largest reduction in malaria deaths in 2019…we must be aware of the other challenges posed by COVID-19 and work to mitigate its impact. We appreciate all the partners who have worked with us to achieve the desired goal.